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People who try to sell their own homes begin to appreciate the expertise of professional real estate agents as soon as their first offer comes in. They want to sell their home, and they have found prospects who want to buy. But what happens next?

When the negotiating process begins, things can get "sticky". First, there are personalities involved, and real estate transactions can be stressful and challenging. The buyers may seem unreasonable if they make an offer that is considerably less than the sellers are willing to accept. At that point the buyers may become offended by the sellers' attitude.

When professional real estate agents are involved, the process is much less adversarial. The two parties see very little of each other until the rough edges have been smoothed out and there has been a meeting of the minds. Good real estate agents know how to keep personalities out of the transaction and to help both sides reach a mutually agreeable compromise.

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Debra Zimmer and Sherry Zimmer
Coldwell Banker Residential Brokerage
2151 Lemoine Avenue
Fort Lee, New Jersey 07024
Cell: 201-982-2339
Fax: 201-461-6509
dzimmer@njrealestate.com
szimmer@njrealestate.com

" We provide top service before, during and after the sale of your home or business"